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- What Type of Keywords will be Mapped?
- How do I modify my default URL information?
- How do I Update Bids on Existing Keywords?
- Why do I keep receiving an error message when I try to fund my account?
- How do I delete a created campaign?
- Can I target advertising at specific countries (e.g. UK)?
- Is it possible to have an exit pop-up window?
- How do I modify my campaign default title and default description?
- What if I cannot find a category that matches my website?
- What is your minimum bid price?
- Where will my website appear?
- What should I do if I forget my password?
- Why were some of my keywords deleted?
- What if I don't want to participate in the Contextual Network™(e.g. Accessory Ads)?
- How do I modify my billing email address?
- How do I add multiple URLs to my account using the spreadsheet procedure?
- How Do I obtain additional Keywords?
- What is the Network Bid?
- How do I pause an ad campaign?
- How can I see my conversion reports?
- How do I upload keywords?
- Have you activated the Auto Recharge feature?
- What is MakeTopTM?
- Who is Keyword Mapping going to benefit?
- If I use the MakeTop function and no other advertiser is bidding, will I be paying top bid price?
- Do I have to own the domain I am advertising?
- How do I create a similar campaign?
- Can the Campaigns Reports Tool obtain information for more than one URL at a time?
- How do I add a campaign to my account?
- How can I view all my search terms (or keywords)?
- Where do the statistics from the keyword suggestion tool page come from?
- Why am I receiving an error message when registering a URL?
- How Do I View Title,Description,or URL Info For My Keywords?
- I have an adult site. When I attempt to add search terms only some of them appear. Why is that?
- Why do I need a credit card authorization form?
- What Types of Websites Does 7Search Allow?
- What is the best page to place the conversion tracking code?
- What Date Range Does Your Search Data Reflect?
- Can I place more than one ad campaign for the same URL?
- Can I have multiple titles and descriptions for the same URL?
- How long before changes made to my title & descriptions show in the search return list?
- How Do I Check My Monthly Campaign(s) Activity?
- Can advertisers bid on search terms that are URLs of other sites?
- Can I advertise affiliate casino and adult sites on 7Search.com?
- Why Are My Keywords Not Being Accepted?
- Can I MakeTop specific search terms or URLs within my account?
- Can Advertisers Submit More Than 1 Campaign on a Spreadsheet?
- Can I Create Multiple Accounts to Exceed the Keyword Limit?
- How do I advertise with 7search.com?
- I bid for top position on all of my keywords, why is someone with the same bid ranked above me?
- How do I ensure my security levels are set at 'medium'?
- How Do I Enable My Cookies?
- How do I add keywords and place bids?
- Where Will My Ads Appear?
- What is Pay-Per-Text™?
- How does Pay-Per-Text™ benefit me?
- Which keywords in my account were involved with the Keyword Mapping development?
- Can I bid on plurals and misspellings?
- Will there be additional updates to Keyword Mapping?
- Why do I receive error message when I try to add search terms (keywords)?
- Does 7Search set up keywords for me to bid on?
- How Do I Lower My Bids?
- Why is my password being refused?
- How to check the number of clicks a search term (keyword) receives per month?
- Can I use the funds in my account to fund only one of my campaigns?
- Can advertisers change/modify their username?
- How Much Will I Pay Per Click?
- Can I Advertise Affiliate Websites on 7Search?
- How do I change the password on my account?
- Why Isn't My Ad Appearing?
- Has 7Search added terms to my account?
- How Do I Add Category/Accessory Ads to My Campaign?
- Is there a $25 fee for mass submissions?
- How do I request the MakeTop service?
- How long does it take for MakeTop to go into effect?
- What are the benefits of advertising on 7Search.com?
- Can I delete keywords I do not want?
- What Are My Bidding Options?
- How does 7Search generate keywords?
- When does my new account become active?
- What Does 7Search Do To Prevent Online Fraud?
- How do I modify my Auto-Recharge maximum?
- How do I view my traffic reports?
- Can I have a duplicate listing?
- Does 7Search Monitor for Keyword Relevance?
- I funded my account and I am not receiving clicks. What can I do to increase exposure?
- What is the ###KEYWORD### variable? How can I use it to improve my ad?
- How can I use custom URLs, Titles, and Descriptions in my campaigns?
- How to "optimally" use the Manage Keywords page?
- What is the Campaign Daily Budget and why is it sometimes exceeded?
- What does it mean to bid on categories?
- What are Click-Free™ Keywords?
- Why am I receiving traffic on keywords that are not from my campaigns?
- What is a Negative Keyword?
- What Are The Available Match Types?
- Why does my tracking show a different total number of clicks than my 7Search stats?
- Shouldn't my analytics show a clear "7Search" source for clicks received from your engine?
- What are Impressions?
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- What is the geographic regional option in my account?
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- How do I use the SubID Bid Overrides and Blocks Feature?
- What is this New “Visibility” Column in my PPC Account?
- Can I Create Separate Bids for Mobile Traffic?
- Why Am I Not Getting Conversions?
- How is 7search like Google Ad Words?
- Where Do I Put the Tracking Code?
- What is the “Default Ad Title” and Why is it Important?
- PPC Optimization Guidelines
Tags
Advertisers » Account Management
What is the ###KEYWORD### variable? How can I use it to improve my ad?
###KEYWORD### is the dynamic insert that 7Search advertisers can use to customize the Title, Description, and click-URL fields of their advertisement. When a visitor searches a particular keyword, that keyword will appear in the Title/Description/click-URL field instead of ###KEYWORD###.
How to use it?
Write your ad Title, ad Description, and click-URL, and then insert the ###KEYWORD### tag where you want the keyword to appear. ###KEYWORD### must be entered in capital letters to function properly.
Example 1:
Keyword: Shoes
Ad Title: Best sites on the web for ###KEYWORD###.
Actually appears as: Best sites on the web for Shoes.
Example 2:
Keyword: Nike Running Shoes
Ad Title: Best sites on the web for ###KEYWORD###.
Actually appears as: Best sites on the web for Nike Running Shoes.
By including the ###KEYWORD### option, the 7Search advertiser can help increase the click-through and conversion rate for their campaigns.
Tags: -
Related entries:
- How does 7Search protect me (the advertiser) against Click Fraud?
- Why is my advertiser account ON HOLD?
- What Type of Keywords will be Mapped?
- How do I Update Bids on Existing Keywords?
- Why are my charges being declined?
Author: 7Search Client Support
Revision: 1.6
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